How can CFOs drive value through digital decision-making?

One consequence of the digital economy is that organizations find themselves in a constant state of flux, buffeted by new business models, new technology, lower barriers to competition and geo-political change on an unprecedented scale. CFOs find themselves at the center of the maelstrom. In an era in which mastery of data is the preeminent concern, the CFO’s analytical and partnering skills are considered central to bringing a new professionalism to decision-making, i.e. one in which data is exploited fully to drive value across the organization.

Smart CFOs know that the key to faster and more insightful decision-making, “digital decision-making”, as we have called it, doesn’t mean recklessly throwing resources at the problem but a return to the fundamentals, most notably aligning decisions to strategic and operational needs – underpinned by appropriate processes, people and technology. So how can CFOs put decision-making on a more dependable footing?

In a 30 minutes webinar-based interview, Gary Simon, CEO of FSN Publishing talks to John Wilkinson Group Chief Operations Officer of BOARD International.

Gary Simon and John Wilkinson will discuss how CFOs can drive quicker and more insightful decision-making with a clear view of strategy and metrics, the involvement of more data-savvy finance professionals as well as investing in unified CPM systems that can quickly put meaningful information in the hands of decision-makers.